google-site-verification=PtQbKNhLADvuui7w-pBUEa0xv-suHlS2cfnHvkbi2Yk Amazon Europe: Steps you follow to sell - FBABrigade

Exploring the vast opportunities of Amazon Europe? Look no further for your comprehensive guide. Dive into the ins and outs of selling on Amazon Europe as we walk you through the essential steps to success in this thriving marketplace.

Steps you need to follow:

Register a company:

If you are not already registered as a business, you will need to do so in the country where you want to sell. This process will vary depending on the country, so you will need to do some research to find out what is required.

Open a bank account:

You will need to open a bank account in the country where you want to sell. This will allow you to receive payments from Amazon and your customers.

Get an EU VAT number:

If you are selling products in the European Union, you will need to get an EU VAT number. This is a tax identification number that is required for businesses that sell goods or services in the EU.

Set up a shipping account:

You will need to set up a shipping account with a shipping company that can deliver your products to customers in Europe.

Create an Amazon seller account:

You will need to create an Amazon seller account for the country or countries where you want to sell. This will allow you to list your products on Amazon and start selling.

List your products:

Once you have created an Amazon seller account, you can start listing your products. When you list your products, you will need to provide information about the product, such as the price, description, and images.
CTA : Need help in listing your product or optimizing your listings? Click here.

Amazon Advertising:

Amazon Advertising is a pay-per-click (PPC) advertising platform that allows you to promote your products on Amazon. You can target your ads to specific keywords, demographics, and interests. Want a free PPC Audit or need help with starting your PPC? Click here.

Social media marketing:

Social media platforms like Facebook, Twitter, and Instagram can be a great way to connect with potential customers in Europe. You can use social media to share your products, run contests, and connect with influencers.

Fulfill your orders:

When a customer orders a product from you, you will need to fulfill the order. This means shipping the product to the customer. You can fulfill your orders yourself or use a third-party fulfillment service.

Get paid:

When a customer pays for a product, Amazon will deposit the money into your bank account.

Once you have followed these steps, you will be able to start selling on Amazon Europe.

Need help in registering the company? Click here.

Here are some additional tips for selling on Amazon Europe:
● Do your research and understand the different markets in Europe.
● Localize your content for each market.
● Offer competitive prices.
● Promote your products effectively.
● Build relationships with local partners.
● Be patient and persistent.

By following these tips, you can increase your chances of success when selling on Amazon Europe.

Need help in market research of your product? Click here.


As you embark on your journey to sell on Amazon Europe, remember that success lies in thorough planning, adaptability, and continuous learning. At FBA Brigade, we’re here to guide you through the intricate steps and help you navigate the dynamic European marketplace. With the right strategy and dedication, expanding your reach across the Atlantic can open up new horizons for your Amazon Europe venture. Stay informed, stay agile, and watch your Amazon Europe business flourish.

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